Section 0.4
What structured products are not
Essential question
A portfolio is allocated by asset class: equities, bonds, real estate… Where does a "structured product" go? The answer is surprising: nowhere, because it is not an asset class in its own right.
Structured products are often spoken of as if they formed an investment category in their own right, alongside equities, bonds or cash. A structured product is not an asset class: it is a contractual structure that takes an existing underlying (a stock, an index, a rate, credit, etc.) and transforms its gain and risk profile. The label "structured product" describes the packaging, never the contents.
Concrete consequence: two products bearing the same label can have opposite profiles — one as cautious as a bond, the other as exposed as a stock. The deciding reflex is the look-through: looking through the wrapper, to the underlying and the issuer. That is what this section installs.
Before the visualization, think it through
"I would like to put 20% of my portfolio into structured products"
A client makes this request. Before even discussing a product, what is wrong with the sentence itself? What do you need to ask them for it to make sense?
Here are three products that all bear the label "structured product". Click on each one to open the product and see what you are really exposed to. The goal: to observe that the same label covers a bond, a stock and credit. Proportions are illustrative orders of magnitude.
Faced with any structured product, you always break it down along the same three axes. Reading the product means answering these three questions in order, never stopping at the commercial name.
To which real asset class should each of these lines be assigned?
Key message
A structured product is not an asset class: it is a contractual structure that transforms the exposure to an underlying. To classify it, look through (look-through) to the underlying, how the product works, and the issuer. The same underlying can in fact lead to opposite profiles depending on the structure: it is the combination of the two that sets the real asset class, equities or bonds, with credit itself belonging to bonds.
This reflex has a practical consequence in portfolio management: to measure a portfolio's risk, you never assign a structured product to a "structured products" pocket. You reallocate it to its real asset class. What matters is the true exposure, so that the portfolio's allocation correctly reflects its risk.
In short: asking for "a structured product" means nothing in itself, because it designates no specific risk. What makes sense is to start from the need and the underlying: which objective, which benchmark, for which expected outcomes.Section 0.3 · Why these products exist
Question 1 / 5
A client tells you: "add some structured products as a new asset class, to diversify." What is the best rephrasing?
Question 2 / 5
A 100% capital-protected note on the SMI over 5 years: which real asset class does its risk resemble most?
Question 3 / 5
Two lines bear the label "structured product": a 100% capital-protected note and a Barrier Reverse Convertible on a single stock. Which statement is true?
Question 4 / 5
Why is a structured product not an investment fund?
Question 5 / 5
A statement shows "Equities 45% · Bonds 25% · Structured products 30%". How useful is this presentation for measuring risk?